Top 10 Reasons To Buy 6607 116th Ave NE, Kirkland, WA


10 – The Lot: At just over a third of an acre, this large lot puts all 13,503 square feet to its best use.

9 – Places To Play: The back yard features a generous grassy area for hours of play, while the front of the home has an enormous space for a competitive game of hoops.

8 – The Location: Close to multiple bus stops (238 / 245 / 265 / 277 / 889), if carpooling is your gig, the park and ride is just over a block and a half away.

windows7 – The Master Suite: Situated in its own wing of the home, the master suite has a large walk-in closet with built-in armoire along with a Jacuzzi tub, granite counter double sinks and glass shower.

6 – The Floor Plan: The gourmet kitchen is decked out in granite and walnut. Eat in the nook or at the bar.  When a more formal atmosphere is desired, or for those large events, the inviting dining room, that comfortably sits twelve, is at the ready.

5 – Let There Be Light: With 16’ ceilings and windows galore, there is always light in main livings space.

Trail Map4 – Bridle Trails State Park: One block to the south is an amazing place to explore. The park is 482 forested acres with 28 miles of equestrian/pedestrian trails. There are three marked trail loops of varying distance. See the trail map for details.

3 – Plenty Of Room: With 5 large bedrooms, there is plenty of room to configure a variety of schemes. If a home office is needed, there’s a place. A craft room? You got it!

Theater-TOP-GUN2 – The Entertainment Room: The home theater /game room has a 12.5’ foot screen for huge visuals and the sound effects are provided by the 7.1 surround sound, all the while comfortably seated in plush leather theater seats.

The #1 reason to live here… This house was custom built in 2001! It has been meticulously maintained and enhanced.  Ready to move right in and enjoy a better than new home with nothing to update!

For all you need to know about this home, go to:

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Conducting a Marketing & Sales Plan

conductor_6It started when I was 14. It was my first opportunity to conduct a symphony orchestra. I took the conductor’s score home, following along with a recording of Mozart’s ‘Andante & Allegro’; I identified whom I needed to communicate with, so that the melody would be clear to the listener. Hours of perfecting my patterns, and my movements, so that the orchestra would know exactly what I wanted them to do. Phrasing and rhythm had to be internalized so that I could communicate and control the entire group. Everything needed to be memorized… all the parts… all the phrases… to assure a gorgeous timbre was played by all. Yet, I couldn’t make a single sound…

Even at 14, I knew what I expected. No one would get away with giving less than what was needed to serve the music. I can remember some instrumentalists complaining that I expected them to play the 16th note runs, in tempo. Of course, I did! How else would the phrase be propelled as it needed to be?

After 25 years of leading, directing, creating, performing, I have found myself doing the same job but with a new set of players, and a new checklist. No longer do I have to verify that the trumpets are playing in Bb or C. I, now, verify if I am hitting our target buyer’s needs and wants. Telling the story about a home, a neighborhood or a lifestyle is up to me – just like conducting an orchestra. Again, I don’t make any of the sound, but the message has to be tailored to the recipient and to make sense, no, to captivate them.

Though, there is a small minority of buyers (typically investors), that do not engage emotionally in the buying process. Most buyers make a decision based on emotion and subsequently, solidify their choice with logic.

OLYMPUS DIGITAL CAMERA         Why our properties sell is because we pay attention to the story that the home, the neighborhood, and the lifestyle provides to the next owner. Technology delivers the message immediately; the speed of the message is lightning fast (in real time). For properties on the market today, the first impression is almost always the ONLY impression.

Another reason my team’s marketing works is because we understand human nature, in that, we all want significance. Many of the orchestras I conducted were made up of volunteers. My job was to make the many sound as one unit. This is counterintuitive to most ego-driven performers. To do that, I had to make sure the musicians felt important and valued. When the 2nd violin playing in the 4th row felt valued, she performed better. When she played better, we would all sound better. The reality is; this was about them, not me. When they sparkled, the music was served. When the music was served, we all won!

When the buyer’s values are identified and met, they are emotionally engaged. This is crucial to ensuring that buyers commit to a property, and stick with it until the closing.

We are all in sales. Teachers, parents, politicians, lawyers, even you! What you need to remember is; IT’S NOT ABOUT YOU! It is about THEM!